Built for comfort. Backed by science. Designed with love.

At Bullyion International, we don’t just make dog gear. We engineer it, right down to the last stitch, with one goal in mind: to help dogs live better lives (and look seriously good doing it).

We’re a team of designers, product engineers, dog lovers, and outdoor enthusiasts. Together, we’ve built Bullyion Original Equipment into a global brand rooted in one belief:

Your dog deserves the same level of care, comfort, and style as you do.

How It All Started

It all began with one simple question...

Why does so much dog gear feel off?

We went looking for quality equipment for our own dogs and kept running into the same problem. Products that didn’t fit right. Materials that wore out too fast. Styles that looked outdated or didn’t work for active dogs.

So we set out to build something better.

Gear that actually fits. Materials that last. Design that feels just right for every walk, hike, or game of fetch.

Now, Bullyion Original Equipment is registered in over 28 countries, and we’re just getting started.

What Makes Us Different

Comfort comes first

Everything we make is built to move with your dog. No pinching, rubbing, or awkward straps. Just easy, ergonomic comfort that feels natural.

Materials matter

We’re proud of the materials we use. Lightweight but strong. Flexible but secure. Soft where it counts. Whether it’s breathable mesh, premium webbing, or custom-designed hardware, every piece is chosen with purpose.

Tested in real life

Our R and D centre in the UK is where ideas come to life. Every product is tested, tweaked, and perfected using cutting edge tools and hands on testing with real dogs and their humans.

Made for every kind of dog

Whether your best friend is a tiny sidekick or a powerful explorer, a calm cruiser or a bundle of energy, our products are designed to fit them. We cater for every size, breed, and walking style.

Why We Care

Dogs improve lives in ways we can’t always explain.

They reduce stress, lift moods, encourage movement, and bring families closer. They’re loyal, loving, and endlessly entertaining.

That kind of love deserves gear that’s just as thoughtful.

So we put care into every strap, every buckle, every material choice. Not just for comfort, but for health, wellbeing, and daily enjoyment, for both dogs and owners.

Giving Back

We believe in supporting the wider dog community. That’s why we partner with charities and rescue groups to help dogs who haven’t had the best start in life.

A portion of every product sold goes towards helping dogs in need. It’s our way of giving back to the animals who give us so much.

The Mission

To become the gold standard in premium canine gear

To keep raising the bar on comfort, quality, and design

To make every walk, run, adventure, and cuddle even better

Thanks for being here. We think your dog is going to love what’s coming next.